SA Fashion is your source for all the latest on Western wear and style. We have all the most recent information about trends in country-western fashion. One of our specialisms is boots. Whether your style is more Lucchese or more Ariat, we’ve got the lowdown on the boots you love and how to wear them.

We Know Western Wear

At SA Fashion, we have strong opinions about Western wear. We love great-looking items, but we also know that for many people, their country-western looks must be functional in addition to good-looking. We’re sensitive to the differences between pure fashion and workwear. We know there’s a time and a place for everything, and we cover both styles of western wear.

We love a beautifully crafted boot, and we’ve even got time for the heavily embellished looks based on the Nudie Suit, too. But at SA Fashion, we also have an excellent appreciation for workwear. There are plenty of wardrobe workhorse items that still allow you to show off your style. We’ve got plenty to say about the clothes offered by brands like Berne and Carhartt, in addition to more fashion-forward brands.

We Love a Good Story

Fashion is more than a dawdle. It tells a story about how people live. When you examine what people wear, you can often tell a lot about what they do for a living and what kind of person they are. People use fashion to signal who they are. As trends come and go, we love to see what that says about the culture. We like to think about why we love or hate a piece.

There are also plenty of tales that designers have to tell. We love to share those, too. So many passionate people are always driving to improve the products they make. They don’t just attend fashion school; they learn to make a boot themselves. Or they study anatomy to make their gear more comfortable. We respect that kind of work ethic.

We’re Authentic

Most importantly, at SA Fashion, we’re authentic. We know that when people pretend to be something they’re not, it shows. We’re never trying to pull the wool over our readers’ eyes: we know you’re too smart for that. Instead, we want to share our opinions with you, the public. We figure that you’ve got a lot in common with us: style, spirit, and a can-do attitude. We always want to honor that with honest writing about trends and reviews of specific pieces. 

Whether you’re from Texas, Alberta, Arizona, or California, we hope that you find something on our blog to identify with when it comes to the western wear category. There’s excellent style across North America, from Calgary to Bakersfield, and plenty of it is unique enough to warrant comment. We love seeing how the country-western style evolves. Just like music, it goes through cycles. There’s usually a glitz side and a more humble, down-home version. We’re here to cover it all.